Hipi's mission to discover new talents and provide a platform for users to showcase their skills has been evident in their past successful initiatives. The latest #LuckySingh series was a hit among young people and made learning English an enjoyable experience. The #HipiLipsyncBattle is set to continue Hipi's tradition of blending entertainment with talent discovery and is a perfect stage for aspiring actors.

Each month, one of the 6 celebrity judges, including Ishita Dutta, Tanvi Thakker, Aanchal Munjal, Shweta Sharma, Shivangi Khedkar, and Swati Kapoor will set a unique theme for the challenge. Participants can then upload their best creative lip-sync videos to capture the essence of that month's theme using movie dialogues or songs. The monthly winner selected by the celebrity judge will receive a cash prize of INR 15,000.

The six finalists will then compete over the next two weeks, and the six judges will select the ultimate winner of the #HipiLipsyncBattle, who will receive a grand cash prize of INR 1,00,000 and an opportunity to be featured in a music video launched by Zee Music Company.

Participants will also get an opportunity to win daily cash prizes throughout the challenge by ranking on the leaderboard, which ranks the top 20 videos for each monthly hashtag in order of likes. The video with the most likes at the end of the day will receive a daily cash prize of INR 1000.

With great power comes great responsibility, and our 6 celebrity judges are the perfect cut for the job. They are well-known names who have proven their acting mettle through popular movies and TV performances. All the celebrity judges are also much-loved Hipi creators and enjoy a considerable fan following. One judge takes over the challenge every month, sets the theme for the challenge, and chooses the monthly winner. The celebrity line-up has Ishita Dutta, Tanvi Thakker, Aanchal Munjal, Shweta Sharma, Shivangi Khedkar, and Swati Kapoor judging the challenge from February to July respectively. They come together at the end of 6 months to select the best from the 6 finalists shortlisted by them and crown the final winner for the #HipiLipsyncBattle.

Hipi's commitment to providing its users with industry validation and the spotlight goes beyond just entertainment.

About Hipi -

Hipi is a leading short-form video destination that inspires creativity and passion. Made in India, Hipi has already become India’s favourite short video platform for many talented creators. Hipi brings together moments of joy, inspiration, and discovery. The platform empowers brands and merchants to harness the power of storytelling and product discovery in an ever-changing industry ecosystem and retail marketing environment. The app can be downloaded on the Google Play store and the Apple App Store. It can also be accessed via browser at https://www.hipi.co.in