The joyous festival of Onam is just around the corner, and the anticipation is building up for a celebration like no other. This year, the festivities are taking a modern twist with the trending hashtag #OwnThisOnam on Hipi, a short platform that allows users to unleash their creativity through short videos.

Onam, a cherished cultural festival in the southern Indian state of Kerala, is known for its vibrant traditions, sumptuous feasts, and a sense of unity that transcends boundaries. With #OwnThisOnam, Hipi users are gearing up to infuse their own flair into the festivities, creating a virtual gala that perfectly captures the essence of the occasion.

Hipi, a platform that empowers users to showcase their creativity through short videos, has become a hub for expressing cultural celebrations in innovative ways. With #OwnWithOnam, Hipi users are gearing up to share their unique interpretations of the festival, creating a virtual extravaganza that captures the essence of Onam.

From traditional floral arrangements known as ‘pookalam’ to showcasing the exquisite Kerala sarees and dhotis, #OwnThisOnam is all about celebrating the spirit of Onam in a modern, personalized way. Users are expected to share their culinary adventures with delectable Onam delicacies like the lip-smacking Sadhya, a feast served on banana leaves that's a culinary delight for the senses.

One of the most exciting aspects of #OwnThisOnam on Hipi is the ability to connect people from various corners of the globe, transcending geographical limitations. This digital celebration promises to create a global tapestry of cultures and customs, exemplifying the diversity that Onam seeks to embrace.

Given that Onam is also synonymous with spreading happiness and goodwill, users are anticipated to participate in the #OwnThisOnam challenge. Whether it's heartwarming anecdotes, showcasing acts of kindness, or simply sharing the joy of the festival, #OwnThisOnam aims to bring people together in the true spirit of the season.

But this isn't all. The campaign also gives the creators a chance to win exciting Hipi goodies. So, what are you waiting for? Grab your phone and create a video to #OwnThisOnam with Hipi. Participate in the #OwnThisOnam challenge by clicking on the link below: Get participating https://www.hipi.co.in/hashtag/OwnThisOnam

In essence, #OwnThisOnam on Hipi is poised to be an extraordinary convergence of tradition and innovation, allowing individuals to celebrate Onam in their own distinctive styles. Whether it's participating in the Kummattikali dance or recreating the excitement of the Vallamkali boat race, Hipi users are all set to make this Onam uniquely their own. Keep an eye out for the captivating festivities as #OwnThisOnam unfolds on Hipi, heralding the spirit of unity, creativity, and joy that defines this remarkable festival.

Looking for inspiration, well here are some amazing videos from Hipi creators enjoying the onset of the festivity:

Hipi, is a short-video platform that brings together moments of joy, inspiration, and discovery. The platform empowers brands and merchants to harness the power of storytelling and product discovery in an industry-changing, retail marketing environment.

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